Trends Report

Defining Data Protection

Use Six Core Actions To Establish And Execute Effective Data Protection Strategies

February 17th, 2016
Enza Iannopollo, Principal Analyst
Enza Iannopollo Principal Analyst
With contributors:
Stephanie Balaouras , Martin Whitworth , Alexander Spiliotes , Peggy Dostie

Summary

The EU Parliament will approve the new General Data Protection Regulation (GDPR) in 2016. The maximum fine for a violation of the law will be up to 4% of a company's global turnover. Meanwhile, customers are changing their behavior due to growing privacy concerns and their greater desire to protect their personal data. S&R professionals must plan and prepare to execute their data protection strategy now; this report will propose a definition of data protection that works throughout the ecosystem and will help S&R pros focus on the core attributes of their strategy.

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